Amazon’s annual shopping event, Prime Days, takes place every July. This event is nothing short of “huge.” On Prime Day 2022, for instance, over 300 million items were purchased worldwide by the time it was over.
For an event this big, you can be sure cybercriminals take notice. Earlier this year, the online retail giant disclosed a troubling statistic: Customers had reported an 80% increase in impersonation scams (described in more detail below) in 2024 versus 2023.
Next week is the return of Amazon’s second-largest annual shopping event: Prime Big Deal Days.
If you’re an Amazon shopper, here are some things you should look out for: